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Report · September 2025
Public Good: Building a winning narrative to bring the world together
Jonathan Glennie & Ben Phillips
Summary.
Three dominant but harmful stories - entropy, private takeover and defensive insularity - narrow horizons, weaken public purpose and fuel division. This report answers them with a story anchored in mutual interest, proven effectiveness and political winnability.
Drawn from global consultations and funded by CECG, it has been taken up by ODI Global, WWF, BOND and ACET.
How to cite
Glennie, J. and Phillips, B. (2025). Public Good: Building a winning narrative to bring the world together. Bogotá: Global Cooperation Institute.